×

Get the latest blog posts in your email

Optimizing for Performance Wins

Hanna Woodburn

As a marketer, data is the lifeblood of much of my work. It provides insight into our users, helps us identify what content is most useful, and creates internal transparency about our communications efforts. My love for data is shared across Rigor, so when our COO posed the question “What are our most useful blogs?” I couldn’t resist digging in deeper.To determine which blogs were the most useful, I looked to key visitor metrics, such as pageviews and time spent on page. Theoretically greater...

Read More

Monitoring your sites for key performance metrics like Page Load or Visually Complete is important, because it helps uncover errors, outages, and critical defects. When performance degrades, you have to figure out why. While reading a waterfall diagram can help provide insight into what the browser was doing, you are still trying to reconstruct what the user experienced by looking at a timeline showing when a browser requested and received content. This is kind of like trying to experience a Broadway musical by only reading the sheet music. To...

Read More

In this week's Web Perfectionist 101 episode, Billy discusses source maps and how they can help to minify files for enhanced web performance. Minification removes unnecessary characters from source code without changing the functionality of that code, keeping only the information that is required by the browser to render the site.https://rigor-2.wistia.com/medias/6ge8f8hzob?embedType=async&videoFoam=true&videoWidth=640 ...

Read More

In this third installment of Web Perfectionist 101, Rigor's Billy Hoffman explains how to convert GIFs to MP4 to increase web performance. Simple changes can have huge impact on the weight of a page and the user experience that your clients perceive when they visit your site. Learn tips to quick fixes in this quick guide.  If you're interested in improving your web performance optimizations, try Rigor now.https://rigor-2.wistia.com/medias/gfigw53eha?embedType=async&videoFo...

Read More

Web Perfectionist 101: Optimizing HTML

Jennifer Carlson

In the first episode of our new series, Web Perfectionist 101, Rigor's Billy Hoffman explains why you should Optimize HTML for your site by focusing on Expedia.com.  Billy discusses how issues with untidy HTML can impact important speed KPIs such as start render. He also makes suggestions for how simple fixes can be implemented to make the website and dependent resources, such as images, CSS, and fonts fire faster:https://rigor-2.wistia.com/medias/be26ytdylc?embedType=async&videoFoam=true&videoWidth...

Read More

The Optimization Tools Rigor Uses

Billy Hoffman

People often ask what optimizations tools Rigor uses internally when optimizing content, or why our root cause analysis product Zoompf flags a piece of content as unoptimized. While I wrote about comparing PNG optimizers several years ago, I thought it would be helpful to explain what tools we use detecting unoptimized content.Keep in mind these tools wouldn't necessarily create the smallest possible optimized content. Performance tools often have a trade off between time, CPU, and resource usage, and how small the output file is. Some tools...

Read More

In my Optimizing HTML5 Video presentation, sharp eyed readers may have noticed I mentioned some performance optimizations in passing about video sizing, quality, and bitrates, which we haven't discussed on the Rigor blog before. A brief note on a slide doesn't fully convey the full reasoning or benefit of these optimizations. So today, I will talk about 3 additional ways you can optimize your site's HTML5 video performance with proper sizing, quality, and markup.As we will see, you can detect these additional performance issues manually fai...

Read More