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More and more businesses are joining the eCommerce arena as consumers increasingly take their shopping online. Steadily growing competition in the marketplace means that conversions are more important than ever. However, for you to know what you need to do to convert and win the customers you want, you need information on your customer’s digital experience. This is knowledge you can easily gain via monitoring and acted on with optimization techniques. Here’s why you need both to maximize your business’ bottom line. Today’s Digital Mark...

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Gone are the days of apps that rely solely on in-house tools. Today’s apps are increasingly dependent on external APIs and apps (which, in turn, are reliant on other APIs and apps). While this type of modularity allows for product flexibility and rapid development, it can be difficult to address any issues that arise. If even one component of this chain breaks, it can have a domino-effect on its dependents, whereas a similar failure in the closed systems of yesterday would have just led to an isolated incident. As such, if your product relie...

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Web Perfectionist 101: Minification

Jennifer Carlson

Learn about minification in this episode of Web Perfectionist 101.  Billy Hoffman explains the importance of minification for web performance.  Savings from streamlined, minified code supply browsers with all that they require for rendering the site, and removing whitespace or comment text creates an efficient code for your users' browsers.  Want to learn about minifcations specific to your site? Start your Rigor trial today! Watch below or click here. https://rigor-2.wistia.com/medias/1brfkkdhz6...

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Performance defects are affecting your site more than you probably know, and the traditional approaches to fixing them don't cut it anymore.  Explore some modernized quick fixes that can make a huge impact on web performance and associated ROI; check out the slides from Billy Hoffman's and Buddy Brewer's talk at Velocity Santa Clara on June 23, 2016: Top 10 Performance Defects Costing You Millions.  Scroll through to find out how to improve the performance of your site and potentially save your company millions of dollars. Velocity Tal...

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Ad-Blocking, a UX Problem

Stephen Krauska

Above All Else, Ad Blocking is a User Experience Problem We're slowly learning the consequences of the ad blocking going mainstream. Strategies by publishers and responses from readers have been as inventive as you'd expect. Various payment strategies for single articles have spun up. Ad-lite is now a thing; intended to reward people who agree to turn off their ad blockers. Web sites have started blocking the adblockers. Adblockers, in turn, have agreed to play nice with some publishers by telling them that "well-behaved" ads (those th...

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Upgrading Ruby on Rails: A Tale of Performance

Forester Vosburgh

Ruby on Rails At some point or another, most people will run into a web application that just seems bleh. Maybe it's because logging in or posting a form takes forever, the website frequently crashes, or maybe it's even because your data gets stolen. All of these issues can arise if the software running the website doesn't stay up-to-date with the dependencies it uses, and our Rigor Labs projects are no exception. Rigor Labs is a collection of free tools designed to help users find performance issues with their websites. Our different labs a...

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Continuous Delivery, an Introduction

Jennifer Carlson

Overview For many development teams, the process of releasing software to end users requires a significant time investment to ensure high levels of quality and functionality. This is true for software releases in nearly all industries when following a traditional software-release schedule. However, there’s another release option that provides users with access to software faster without sacrificing quality. This option, a software-engineering approach known as continuous delivery, streamlines the release process, allows for user feedback to...

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