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If there’s any doubt in your mind about the importance of a speedy, well-functioning mobile site for your online business, consider the following: As of June 2016, more people made their purchases online instead of in a brick-and-mortar store. As smartphones and tablets become ubiquitous, more and more eCommerce activity occur on mobile devices. Site performance is strongly correlated with customer satisfaction, which influences things like brand perception, customer loyalty, and ultimately, conversion rates. With that said, wha...

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More and more businesses are joining the eCommerce arena as consumers increasingly take their shopping online. Steadily growing competition in the marketplace means that conversions are more important than ever. However, for you to know what you need to do to convert and win the customers you want, you need information on your customer’s digital experience. This is knowledge you can easily gain via monitoring and acted on with optimization techniques. Here’s why you need both to maximize your business’ bottom line. Today’s Digital Mark...

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Combining monitoring and optimization can help maximize a company's web performance investment. Rigor’s complete set of tools helps you easily ensure that your site is performing the way it should to engage users, drive conversions, and produce value for both you and your clients. Here’s why monitoring and optimization is so valuable to web performance. Getting Set Up With Monitoring The first step to improving web performance is to implement the appropriate monitoring infrastructure. Not only do you need to know your current and...

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How to Monitor your Microservices

Victoria Williams

In the cutthroat world of digital business, we know that end users drive both innovation and the pace of development. And as end users demand faster response times with deeper functionality from their applications, developers have had to shift their conceptual model of architecture to begin implementing a more modular approach. This is where microservices comes in – and their popularity is on the rise: In a survey of about 1,800 IT professionals, about one-third currently implement some form of microservices. This number is expected to grow...

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When, How, and What to Monitor

Victoria Williams

In a previous post, we examined the importance of monitoring and improving site performance from an end-user perspective, and what can happen when the user experience is neglected. Now, let’s switch into action mode to answer the when, how, and what of performance monitoring. When to Monitor: Analyzing the Risks In an ideal world, software developers would spend their limited time designing and implementing new features and functionality. But in the messy real world of application development, much of their time is taken up resolving def...

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Yesterday, Amazon Web Services’ (AWS) S3 web-based storage service suffered a several-hours-long outage that led to half of the Internet melting down (with the other half Googling “what is s3”). While AWS isn’t as commonly-known as Amazon’s shopping site, its popularity became evident yesterday when the Internet became difficult for people to use--not only were sites unavailable, many services (like Slack and Trello) were affected and users of IoT devices were left sitting in the dark. What should you take away from the Great Ama...

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Sites like Expedia and Priceline (which are typically members of the OpenTravel Appliance and sometimes referred to as OTAs) are popular with consumers seeking budget-friendly travel arrangements. However, if you’re a hospitality and travel company, you’re probably best off getting customers to make reservations using your own website as often as possible. This post will cover some tips on how you can provide a great website experience to your customers so they choose your site over OTAs or competitors. Why It’s Important for Cu...

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