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Web Performance Metrics for Landing Pages

Stephen Krauska

During an implementation call with a client few weeks ago, I was asked “What metrics should we optimize for?” It’s a question I’m asked regularly, so I decided to do some extra research into the subject and resolve it once and for all.From my experience working with customers to understand their performance problems, proven solutions I’ve seen work, and some help from the amazing #webperf hivemind on Twitter,  I came up with some solid answers for both this customer and the readers of Rigor’s blog. Read on below to learn about...

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We are excited to introduce user experience monitoring for Rigor. User experience monitoring allows you to augment measuring the timing of browser events like page loads by measuring visual metrics about how the page is shown to a visitor. Specifically, Rigor now allows you to measure, alert, and trend on the Start Render time, Visually Complete time, and Speed Index for a web page. You can even download a collection of screenshots showing you exactly what a user would experience when viewing your site.Let's talk about these new metric...

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Today Rigor is launching an awesome new way to track and trend your web performance to ensure you get fast and stay fast: Performance KPIs.We all know that performance of your site directly impacts your business. But different types of companies, and even different departments inside the same company, have different metrics they need to keep an eye on. For instance, IT/Ops looks at uptime and first byte time, or advertising teams track onload and fully loaded, since those typically define when ads can appear.With Rigor's Performance KPI...

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One of the main reasons why organizations fail to realize the full potential of their investment in IT teams is misalignment between technical and business objectives. Engineering needs to know explicitly how their work fits in with the business’ broader goals and how they can judge whether what their work has an impact or not. To that end, organizations should identify and track the right key performance indicators (KPIs) that can be leveraged across the entire company. It goes without saying that these KPIs should align with business goals,...

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