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How to Get Ready for Google’s Speed Update

Hanna Woodburn

Google recently announced the launch of their Speed Update. This change to how Google ranks websites for searches will now take mobile page speed into account in its ranking algorithm. This announcement is part of a Google’s ongoing efforts to incentivize good web performance. It makes sense, because, as we’ve said in the past, good website performance has implications on user experience.Mobile usage overall is on the rise, so it’s no surprise the same is true for search. Nearly 60% of search queries are made on mobile devices.W...

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An In-Depth Guide to Google’s PageSpeed Insights

Victoria Williams

When developing or managing a website, it’s important to know how your website is performing on both desktop and mobile devices. Your site’s performance can determine your search engine ranking and can provide insights on user experience. To get a baseline on how your site is performing, Google provides a basic and easy-to-use tool that tests your website for free.Google’s PageSpeed Insights allows you to test your website’s performance on both desktop and mobile, then provides a brief analysis of your results. Although PageSpeed In...

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In this week's Web Perfectionist 101 episode, Billy discusses source maps and how they can help to minify files for enhanced web performance. Minification removes unnecessary characters from source code without changing the functionality of that code, keeping only the information that is required by the browser to render the site.https://rigor-2.wistia.com/medias/6ge8f8hzob?embedType=async&videoFoam=true&videoWidth=640 ...

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Google Webmaster Tools is a web service that allows webmasters to view the status of their sites as seen by Google and the Googlebot crawlers. In addition to indexing your site structure and content, the Googlebot crawlers also record data on performance and availability, which Google uses when calculating page rank. While static errors like broken links can be identified easily, intermittent crawl errors can be much more difficult to address.The small sample size of crawls on your site and their sporadic nature can make it impossible to un...

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