At Rigor, we spend our days enabling organizations of all kinds to improve the performance and reliability of their websites and web applications. When we first started out, we focused primarily on eCommerce organizations. This made sense as the ROI model was easy to understand and pitch: Every 1/10 of a second shaved off their load time correlated to an increase in sales by 1%.
A 1 second delay causes a 7% loss in conversions, 11% decline in page views and 16 % decrease in customer satisfaction
The average online shopper e... Read More