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Why You Need to Embrace Digital Transformation

Victoria Williams

Digital transformation (sometimes referred to as DX) is a term that goes in and out of style, but it’s common definition remains the same: Digital transformation is the application of digital technologies to fundamentally impact all aspects of business and society. What does that mean though? At the most basic level, DX is the shift from analog tools like paper forms, snail mail, and the like to their digital counterparts. However, such small changes aren’t the earth-shattering transformations that people claim are necessary for b...

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Have you ever scrolled through your social media feed and, through the magic of big data, been shown the perfect ad at the perfect time only to be sent to a website that chugs or fails to load? It’s just the nature of the industry that we’ve all had to face the incredibly frustrating experience of slow performing sites. And whether its bloated ads or videos that don’t load, the likelihood we stay around to wait for the content is pretty slim. We the consumer demand a user-friendly experience, and our loyalties are fickle – we pledge all...

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Optimization. It’s been a hot topic among developers for a while and now it’s making its way onto agendas in the boardroom as key stakeholders begin to realize the relationship between performance and their company’s bottom line. But what exactly is optimization and why should companies care about maximizing it? Depending on who you ask, you’ll get different definitions of “web optimization,” but most of them will probably focus on search engine optimization. Search eng...

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At some point, all of us have probably had to deal with some sort of automotive recall. As annoying as they are for us, most recalls aren’t usually a big deal for the automakers, as most recalls are inexpensive parts. But these recalls can be damaging to the brand, ultimately resulting in a loss in sales and, more importantly, a decline in consumer confidence. It’s estimated that, in 2010, during Toyota’s huge gas pedal recall, the value of their cars dropped by 3% and sales losses totaled between $700 and $800 million. Unlike automoti...

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In today’s world of digital business, end users are king – constantly challenging organizations to build fast experiences faster. Nevertheless, in the mad dash to the finish, the winner isn’t just the one who can produce a fast experience faster; the winner must produce a fast experience (faster) that also provides a better and more reliable user experience. Keeping end users happy doesn’t have to be a struggle. Here are six key concepts to keep in mind as you begin to evalua...

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How to Boost Mobile Web Performance

Victoria Williams

The number of users who say that their primary device for accessing the Internet is a smartphone, tablet, or some other smart/mobile device is growing furiously every year. As such, you should pay careful attention to how your site works for those who are on the go. Performance is one of the biggest predictors in website success, so you need to ensure that your mobile offerings are in tip-top shape to maintain a competitive advantage in an already-crowded marketplace. ...

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Combining monitoring and optimization can help maximize a company's web performance investment. Rigor’s complete set of tools helps you easily ensure that your site is performing the way it should to engage users, drive conversions, and produce value for both you and your clients. Here’s why monitoring and optimization is so valuable to web performance. The first step to improving web performance is to implement the appropriate monitoring infrastructure. Not on...

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