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What does The Simpsons have to do with web performance? Stay with us - it’s not that much of a stretch. When you’re looking to build a culture of performance, you often need to find a common language so you can talk to the business teams about what matters most to them. You’ll typically want to find a way to make a connection between a performance metric (such as First Meaningful Paint) and a business metric (Conversion Rate). But sometimes you want to think a little outside the box. Making a pop culture connection is a fun wa...

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Whether your ecommerce business is 100% online or you supplement with bricks and mortar, your website is a critical revenue driver. When your website isn't performing optimally, you risk not only your revenue but also your reputation as a trusted resource. It's a given that you're monitoring your site so it's up and running and that you're swiftly addressing issues when they arise. Additionally, teams are measuring and tracking key business metrics - conversion rates, cart abandonment rates, customer lifetime value, revenue by traffic source...

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“The Best in Performance” video series from Rigor gives you the chance to listen in on conversations with web performance industry experts, thought leaders, and technologists as they discuss current trends, challenges, and lessons that impact the APM and performance space today. Why spend time traveling to seminars when you can learn from industry experts and peers from your own device at any hour of the day? You’ll be armed with information from industry experts and peers that you can use to start conversations and make an impact in...

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It’s true that what might be considered the “most important” or “best” web performance metrics can vary by industry. For example, a media organization may be interested in tracking Time to Interactive because its site relies on third-party advertising for revenue, while an ecommerce business might want to dig deeper into First Meaningful Paint so it can ensure that customers can quickly take action to purchase an item. But there is some information that is universal for all websites - and everyone has to start somewhere, right?...

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“The Best in Performance” video series from Rigor gives you the chance to eavesdrop on conversations with web performance industry experts, thought leaders, and technologists. Listen in as they talk about current trends, challenges, and lessons that impact the APM and performance space today. You’ll be armed with information you can use in your own organization, and you’ll impress everyone with your insider knowledge! Check out our recap of episode two with Alla Gringaus, then view full episodes in the series and subscribe to be...

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With so many different metrics available to measure dozens of different aspects of a web page, it can be a struggle to know how best to quantify that page’s overall web performance. In this post, we discuss why there are so many metrics, explore what is "the best" metric, and discuss how you can use the Google Lighthouse Score to better your own performance. In the early days of performance monitoring, there were far fewer metrics than we have today. As our understanding of web performance ma...

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“How fast is a website?” While it’s a simple question on the surface, it can be challenging to answer. In the past, the answer would be based on the load time of a page, but over the years, we have evolved our approach to site speed to incorporate new metrics, alone or in combination with existing metrics. To build fast sites and stay competitive, it is critical for people passionate about performance to stay informed about new metrics and the methodology behind them. Today, when asking “how fast,” we need to look at more than load sp...

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