We’re looking for a Demand Generation Specialist to join our team of top-notch players! We love what we do and we love where we work. Rigor is on Inc. 500’s list of fastest growing companies in the nation, a 4x Pacesetter Award winner, and a 2x Best Places to Work honoree…so it’s safe to say we’re growing just as fast as the websites we optimize.

We are actively growing our marketing department and looking for A-players to join us. This role will entail crafting and executing our demand generation strategy and collaborating cross-functionally to provide qualitative results. If you are a lead generation machine that loves the science of marketing as much as the art, check out more of what we’re looking for below to see if you would make a great fit on Team Rigor!


  • - Creating inbound pipeline through SEO and SEM, website optimization, compelling call-to-actions, and automated nurturing
  • - Owning the lead management process from lead capture to discovery calls and follow-up
  • - Tracking full-funnel marketing metrics, analyzing performance, and providing recommendations - for future program and campaign investments
  • - Using automation to improve processes and productivity including leveraging our MarTech stack
  • - Collaborating closely with sales, product, and the rest of the marketing team with great internal communication
  • - Helping out with other marketing initiatives as needed. Marketing is a team sport!


  • - Have 2-5 years experience generating a high-quality B2B pipeline by building lead generation programs
  • - Love to analyze data, test, iterate, and improve campaigns and conversion rates
  • - Optimize marketing automation and CRM tools
  • - Create and manage successful content strategies
  • - Work exceptionally well cross-functionally
  • - Demonstrate excellent planning and time management skills
  • - Earned a Bachelor’s degree or higher
  • - Execute B2B lead generation programs and processes
  • - Leverage marketing automation technology and CRM to capture, convert, and track inbound leads

Our Team Uses The Following Technologies:

  • - Marketing Analytics: Pardot, Google Analytics, Adwords
  • - Operations: Rigor, Google Apps, Asana, WordPress, Salesforce
  • - Content Creation: Adobe Suite, Canva, Wistia, Screenflow

Every person on our team:

  • - Has fun and is passionate about their work (#1)
  • - Plays a critical role in the company’s success
  • - Cares deeply about helping customers document and solve real business and performance problems
  • - Contributes to information sharing, cross-training, and making the Rigor customer experience even better!

Our Core Values:

  • - Be genuine
  • - Do the right thing
  • - Own your work
  • - Win as a team
  • - Improve every day
  • - Use resources wisely
  • - Customer first

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