Position Overview

PR Analyst

LOCATION: Atlanta, GA

If you have experience with insight selling, working with industry analysts, and answering enquiries from the media then we want to talk to you. We are looking for a PR Analyst to build relationships with key media members and industry analysts, pitch Rigor’s platform value and enable internal sales executives to do the same.

Ideally, you:

  • Have a passion for selling value and building relationships
  • Write clearly and concisely while practicing friendly and professional etiquette
  • Have 1-3 years of proven experience working with industry analysts or in Public Relations and understand how to effectively gain a seat at the table
  • Are proficient with presentation tools such as Google Slides or Microsoft Powerpoint
  • Earned a Bachelor’s degree or higher

A typical day at Rigor will involve:

  • Developing and monitoring an analyst report calendar for coverage potential
  • Establishing processes for ongoing communication and education of industry analysts
  • Facilitating analyst briefings and interviews during specific events
  • Developing and executing a media relations strategy, seeking high-level placements in print, broadcast and online media
  • Building and evangelizing internal sales collateral
  • Hosting initial qualifications of inbound leads
  • Occasional travel for tradeshows and industry events

Every person on our team:

  • Has fun and is passionate about their work (#1)
  • Plays a critical role in the company’s success
  • Cares deeply about educating our prospects and customers on continuous performance management so they can solve real business problems

Our core values:

  • Be genuine
  • Do the right thing
  • Own your work
  • Win as a team
  • Improve every day
  • Use resources wisely

Our team uses the following technologies:

  • Marketing Analytics: Pardot, Google Analytics, Adwords
  • Operations: Rigor, Google Apps, WordPress, Asana
  • Content Creation: Adobe Suite, Canva, Wistia, Screenflow
  • CRM: Salesforce
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